Monetizing Through PPV Messages
## Sending Pay-Per-View Messages PPV messaging is a powerful tool for one-on-one monetization. It lets you send exclusive content directly to a subscriber's inbox with a price tag attached. **How to send a PPV message:** 1. Go to **Dashboard → Messages** 2. Open an existing conversation with a subscriber, or start a new one 3. Compose your message and attach media (a photo or video) 4. Before sending, set a **PPV price** for the message 5. Send the message **What the subscriber sees:** They receive a message in their inbox showing that you've sent them locked content. They can see it's from you and any text you included, but the media is hidden behind a paywall showing the price. If they choose to pay, the content unlocks and they can view it. Once unlocked, it stays accessible to them permanently. **You earn 93% of each PPV message sale.** **When PPV messages work well:** - Custom or personalized content made specifically for that subscriber - Exclusive behind-the-scenes material not posted on your main feed - Special offers or limited-time content sent to select subscribers - Building deeper relationships with your most engaged fans **A few things to keep in mind:** - Don't overdo it. Sending PPV messages too frequently can feel spammy and may cause subscribers to mute or unfollow. - Engage genuinely. Subscribers who feel like they're getting personalized attention are much more likely to purchase. - Price fairly. PPV messages are typically priced lower than PPV posts since they're going to one person rather than your whole audience.